The Latino Victory Fund is focusing the campaign on health care, the economy, education, immigration, Puerto Rico and the environment, areas where it says Hispanics are being disproportionately disadvantaged by Trump's policies.
Trump obtained 28 percent of the Latino vote in 2016, according to analysis by the Pew Research Center.
And while new Latino voters in 2018 surprised with higher participation rates in the midterms, the proportion of Hispanics voting for Republican candidates stayed about the same.
With Latinos set to become the largest non-white voting bloc in 2020, Democrats will look to further increase their already large advantage among the group.
Marc-Viverito said Trump's policies are already alienating Latinos from Trump.
"On issue after issue, Trump has failed America’s hardworking families. Latino voters know what’s at stake this election, and they are ready to vote Trump out in 2020,” said Mark-Viverito.